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Let MetaResponse Group help you use
E-Mail marketing for your lead generation programs.
Don't let anyone fool you - E-Mail marketing, when done correctly,
is a powerful direct response medium for generating leads,
enhancing investor relations, and maintaining continuity with
your own customers.
Over the years, we've helped many clients deploy successful
campaigns, utilizing our knowledge and experience in this particular
online marketing arena.
Many of the successes we've seen have been centric on a two
staged approach, where the mailer (you) has a hand-raiser type
offer (perhaps you have a free white paper download, a trial
product, or an entry for a drawing) that elicits some type
of action, initiating a dialogue between you and the prospect.
Once that dialogue has been established, a comprehensive back-end
program can be implemented that will continue the dialogue
with those prospects, eventually converting them into active
buyers or subscribers.
Our E-Mail Marketing services offer everything you need to
deploy an effective electronic marketing campaign, including:
List
Selection
We have experience with and access to every E-Mail list that
is on the market. Our working knowledge with today's cleanest
and most responsive E-Mail lists facilitates the development
of media plans that will meet and exceed your marketing goals.
Message Refinement
We will advise you on refinements to your E-Mail message and
landing page to maximize performance. If you don't have HTML
creative or a landing page, we have access to professionals
within our network who can handle all aspects of the copywriting,
layout, design, and production of your E-Mail marketing piece.
Transmission Scheduling
We will coordinate and monitor the scheduling of the approved
media plan to ensure that your campaign is deployed in a
timely manner. Our operations department will stay on top
of your schedule and keep you informed on its delivery status.
Tracking
Once deployment is complete we will gather delivery, click-through
and tracking information so we can help you review the results
and make adjustments for your next campaign.
Turnkey Program Coordination
MetaResponse Group will turnkey your entire E-Mail marketing
campaign, managing on your behalf the list selection, scheduling,
transmission, tracking, and analysis.
For more information or to get started with our E-Mail Marketing
services, please contact Larry Roth at 954.360.0644 x 206 or
via E-mail at .
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